ran 2.78 km on 2009/9/1 at 8:18 PM with a pace of 5’33”/km http://bit.ly/5OD98
Just got snow leopard.
Manhattan’s Fifth Avenue, renowned for its concentration of flagship storefronts and world famous luxury retailers like Tiffany’s and Harry Winston, has a new most popular destination: The Apple Store. The 10,000 square-foot Mac Mecca at the corner of 59th Street and Fifth Avenue in Midtown is pulling in an estimated $350 million annually (the company does not release individual store numbers). Based on that figure, the store is pulling in $35,000 per square foot annually, equivalent to selling a brand new Mercedes-Benz C300 per square foot, Bloomberg points out. Those figures make Apple the highest grossing retailer on Fifth Avenue.
— Apple Store Is Highest Grossing Retailer on Fifth Avenue | Culture Buffet | Fast Company
The study also found that ads which used video had the best results in terms of branding goals such as brand favorability and purchase intent. Video campaigns worked best compared to campaigns using simple Flash (which worked the least well) and rich media without video. This is an issue which needs to be addressed at the agency level, Mallon says, as Flash campaigns are still the most popular with agencies and advertisers.
— Small Ads More Effective than ‘Framing’ Ads - MarketingVOX
Recent research shows that the lack of suitable metrics as a top frustration for marketers,” said Gal Trifon, CEO and co-founder of Eyeblaster. “Technology allows us to analyze consumer time spent with display advertising and indicates that consumers intentionally spend nearly a minute with online ads on average.” The difference between clicks and general interaction was huge in 2008. For example, the average worldwide click-through rate for rich media ads studied was 0.35%. The average dwell rate for those ads was a much more impressive 8.71%.
Sådär ja: http://twitpic.com/e9ori
Halmstad away. Love it.
Ads, ads, ads, ads, defaults… wtf.
